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Homegrown Hosting

I run a family farm and help other farmers grow their sales online through smart websites, email marketing, and straightforward strategies that work. Every Sunday, I share practical tips, stories, and tools to help you grow your farm and simplify your side hustle—in a newsletter called the Sunday Solopreneur.

Farmer Jason overlooking farm pondering farm resources

Most Farmers Try to Do This Alone. That's the Problem.

Most Farmers Try to Do This Alone. That's the Problem. There's a version of farming where you figure everything out yourself. No outside help. No programs. No community. Just you, your animals, and your stubbornness. I know that version well. I lived it longer than I should have. The problem is it's slow. It's expensive. And completely unnecessary. When we were getting Longbottom Farm going, we had a neighbor who let us cut his 17 acres of grass in exchange for the hay. That one relationship...
Jason Feyerherd working as a PA on the left and doing farm work with cattle on the right — The Part-Time Farmer Playbook Module 2: Get Your Financial House in Order

Why We Kept Our Jobs When We Started Farming

The Truth About Starting a Farm Nobody Wants to Say Hey Reader, Module 2 of The Part-Time Farmer Playbook is live. This one is about money, but not in the way most farm business content talks about it. I'm not talking about grants or loans or investors. I'm talking about the thing that actually funded Longbottom Farm in the early years. Our jobs. When we started farming we had school loans, renovation debt on an 1800s house, a tractor to buy, fencing to run, and a hundred other things that...
Jason Feyerherd and family riding through Longbottom Farm in Virginia — The Part-Time Farmer Playbook Module 1: Mindset, Family, and Staying Sane

The One Thing That Breaks Most Farm Businesses

Most Farmers Never Talk About This. Let's Talk. Hey Reader, I've been working on something for a while now and it's finally ready. Starting today I'm releasing a free 10-part video series called The Part-Time Farmer Playbook. One video per week, covering the exact steps I used to build Longbottom Farm into a six figure business. We're covering mindset all the way through strategy, pricing, marketing, online sales, and getting your time back. No course to buy. No upsell. Just everything I...
Farmer feeding hay to beef cattle on pasture at Longbottom Farm — direct-to-consumer farm business and the free Part-Time Farmer Playbook video course

I'm Turning Everything I Know About Farming Into a Free 10-Module Course.

Ten Years. Ten Modules. Nothing Held Back. I have been working on something for the last few weeks and I think it is going to be one of the most useful things I have ever put out for farmers. Im calling it The Part-Time Farmer Playbook. A free 10-module video series covering everything we did to build a direct-to-consumer farm business. Mindset. Debt. Pricing. Marketing. Removing friction for your customers. Getting creative with your products. Buying back your time. Then an honest...
Learn how to set up a Claude or ChatGPT project with your farm's info so AI gives you real, specific answers — not generic ones.

Why Your AI Doesn't Know Your Farm (And How to Fix That)

Why Your AI Doesn't Know Your Farm (And How to Fix That) Hey Reader, Week before last, I talked about how I use AI on the farm and in my business. This week I want to show you something most people skip entirely - and it's the thing that makes AI actually useful instead of just… meh. Here's the problem with how most of us use AI. We open it up, ask a question, get an answer, close the tab. Next time we come back, it has no idea who we are. It doesn't know what we raise, how we price things,...
Small farm owner reviewing online marketing strategy on smartphone — farm website and SEO tips from Homegrown Hosting

5 Things Most Farms Never Do (That Actually Get You Found Online)

Why Customers Can't Find Your Farm Online (And How to Fix It) Hey Reader Most farms are working hard online. Posting on Facebook. Sharing on Instagram. Maybe even doing a little video here and there. But there are five things I almost never see farms doing, and they matter more than any of that. 1. You need a home base. Social media is rented land. Facebook can change the algorithm tomorrow. Instagram can shut your account down without warning. And if either of those things happen, your...
Robot and human shaking hands representing how AI can help farms and farmers

I Asked AI to Help Me Farm. Now It's Saving Me Hours Every Week.

The Free Tool That's Saving Me Hours on the Farm Hey Reader I'll be honest. I resisted AI for a while, or at least didn't jump on the bandwagon. I'm a farmer. I like the design and creative aspect of farming. Building / improving chicken tractors, watering systems, spreadsheets, etc. Researching forums and images were part of that process. Literally asking a computer for help felt… weird. But then I tried it. Fast forward a few years and now I use it every day for everything. Not to replace...
Farm is closed due to bad weather / icy roads

We're Closed (And It Didn't Have to Happen)

We're Closed (And It Didn't Have to Happen) Hey Reader At the moment, Farm is closed. It was a choice we made last week, but also a necessity. It's been about 2 weeks since we received about 4 inches of snow / ice / freezing rain. Not the end of the world, right? We (I'm sure you as well) have dealt with way more than this. Except from the time the storm hit, we've been in this constant frozen state. The temperature has dropped into the single and low double digits most nights. Daytime highs...
Good habits sign representing good habits on the farm improve profitability.

"You Do Not Rise to the Level of Your Goals. You Fall to the Level of Your Systems."

"You do not rise to the level of your goals. You fall to the level of your systems." James Clear wrote that in Atomic Habits. He was talking about personal habits - exercise, reading, productivity. It applies to farming to and it's one of those quotes that hit me like a ton of bricks, and has stuck with me since. Here's what I mean: Two farms. Same goal: "Sell more beef this year." Farm 1 gets motivated. Posts more on Facebook. Works harder. Hustles. Farm 2 builds a system. Website where...
Flower growing in rocks representing resilience in farming and life

What I'm Thinking About While the Power's Still On

What I'm Thinking About While the Power's Still On Hey Reader I'm writing this Saturday night. By the time you read it Sunday morning (if you're in the US), there's a good chance you or I won't have power. The storm's here (if you're in the Southern / Eastern US). Single digits. Snow and ice. The kind that knocks out power for days, not hours. This has me thinking, no about business, but heating systems. I have central air upstairs, and propane powered boiler heaters downstairs (old house)....